At Consalia, we regularly talk about how fundamental the Sales Mindsets are to a salesperson’s practice. But how do you exhibit these Mindsets in times of uncertainty?
If you own a copy of the ‘Selling Transformed’ book, you may be familiar with the name Natalya Whitfield, Head of Sales EMEA for International Representatives. She is the main person of interest in Chapter 11: Royal Caribbean International Case Study – Turning a potential disaster into an opportunity, where we discover the story of how she used the Sales Mindsets during a time when her market was heavily impacted by factors out of her control. Her application of the Mindsets resulted in a 200%+ growth within 18 months.
Natalya joined us on the Sales Transformation Podcast to discuss the case study in more detail; a timely subject for salespeople who may be going through times of uncertainty with a potential recession looming. An economics graduate from the Ural State University in Russia, Natalya has been working at Royal Caribbean for 12+ years and is responsible for the markets where RC does not have their own offices.
Natalya and Dr Philip Squire discuss:
- [07:11] The power of Third Box Thinking when disaster looms in a market
- [19:01] How to use the Sales Mindsets to achieve 200% growth in new markets
- [23:55] Aligning your own purpose with your company’s to do the right thing
Connect with Dr Phil Squire on LinkedIn
Connect with Natalya Whitfield on Linkedin
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